Rosenfeld Review Podcast

Leading Teams That Execute: A Chat with Phillip Hunter

What does an interdisciplinary enterprise team need to focus on to ensure customer satisfaction? Lou talks with Phillip Hunter, Head of UX at Alexa Skills, about the unique challenges of growing and leading enterprise UX teams to success. Phillip Hunter is the Theme Leader for Leading Teams That Execute at 2017’s Enterprise UX Conference.
Get tickets at www.enterpriseux.net or follow along on Twitter at @enterpriseUX.
Follow Phillip Hunter on Twitter: https://twitter.com/designoutloud
Follow Rosenfeld Media: https://twitter.com/rosenfeldmedia

Building Bridges Between UX and CX: A Chat with Sarah Bloomer

What's the difference between Customer Experience and User Experience? Are they working together to create a consistent experience with users of your products? Sarah Bloomer, former Director of Customer Experience and Insights at Forrester Research, talks to Lou Rosenfeld about what companies can do to build bridges between their Customer Experience and User Experience teams.
Follow Sarah Bloomer on Twitter: https://twitter.com/boolie
Follow Rosenfeld Media: https://twitter.com/rosenfeldmedia

Applying The Lean Product Playbook: A Talk with Dan Olsen

The Lean Product Playbook by Dan Olsen has revolutionized the way start-ups get their products to market. But what if you don't work in a startup? Dan reveals to Lou Rosenfeld how the lean philosophy can be applied to companies of all shapes and sizes–even enterprises. Learn what the common challenges and solutions are to bringing the lean philosophy into an established company.
Follow Dan Olsen on Twitter: https://twitter.com/danolsen
Follow Rosenfeld Media: https://twitter.com/rosenfeldmedia

Doorbells, Danger, and Dead Batteries: A Chat with Steve Portigal

A couple of researchers walk into a bar. After a few drinks, they fess up their most embarrassing tales of research gone wrong. In this podcast, Steve Portigal talks about how that one night at the bar (and cat pee) sparked the idea for his book Doorbells, Danger, and Dead Batteries. Learn why Steve believes in the value of failure stories, and how he convinced a skeptical Lou to publish the book.
Follow Steve Portigal on Twitter: https://twitter.com/steveportigal
Follow Rosenfeld Media: https://twitter.com/rosenfeldmedia

The Blind Spot of Innovation: a Chat with Nathan Shedroff and Steve Diller

Most companies innovate backwards–focusing first on what features or products they can build. In reality, you're in the relationship business. Authors Nathan Shedroff and Steve Diller talk about new tools they’ve developed to help businesses innovate with customer relationships in mind.
Buy the Book: https://rosenfeldmedia.com/books/blind-spot/
Follow Nathan on Twitter: https://twitter.com/nathanshedroff
Follow Rosenfeld Media: https://twitter.com/rosenfeldmedia

What Digital Leaders Need to Know: a Chat with Tony Byrne

Throwing money at technology won’t automatically make your company more innovative or productive. So how do you pick the right tools for your organization? In this episode, Real Story Group founder Tony Byrne talks about what digital leaders need to do to make tech buying decisions that drive success.
Follow Tony on Twitter: https://twitter.com/tonybyrne
Follow Rosenfeld Media: https://twitter.com/rosenfeldmedia
Buy books by Real Story Group: http://rosenfeldmedia.com/books/#digital-reality-checks-books

How Technology Can Empower Marketing: a Chat with Theresa Regli

Does your company struggle to find and use video, audio, and image assets after you’ve created them? Do they disappear into a dark netherworld on your server? In this episode, Theresa Regli, author of Digital and Marketing Asset Management, breaks down what to ask before buying kludgy and expensive software. And which vendors rank highest on her list of otherwise lackluster DAM vendors.
Buy Theresa’s book: http://rosenfeldmedia.com/books/digital-and-marketing-asset-management/
Follow Theresa on Twitter: https://twitter.com/theresaregli
Follow Rosenfeld Media: https://twitter.com/rosenfeldmedia

When Research is Dangerous: a Chat with Julie Stanford

Too often, companies take a “research band-aid” approach to user research. Fixing things over here that causes problems over there. Julie Stanford, founder of Sliced Bread Design, and talks about how to avoid playing Whack-A-Mole when researching and designing products.
Register for User Research for Everyone Conference: http://userresearchforeveryone.com
Follow Julie on Twitter: https://twitter.com/juliestanford
Follow Rosenfeld Media on Twitter: https://twitter.com/rosenfeldmedia